Dilemma at Devil’s Den

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Read the “Devil’s Den” case and answer the following questions:
1. What is the central issue in the case?
2. What are the strengths, weaknesses, opportunities and threats of the company?
3. If you were a consultant invited to look at this situation, what strategy(ies) would you recommend for the future in order to make the business more profitable?
Please do not use sources from user friendly websites. Instead please use the resources of the uh library.

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