Justification for use of Case Study Approach

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Need to provide a justification for use of case study approach i.e. why it’s more appropriate than say large scale survey for this project. Case Study is rich in data? Ok but explain what you mean and give examples e.g. data collected over time; from different groups (three groups in my study: government officials from federal level, government officials from local government, people how work in the tourism sector like hoteliers and airlines); more reflective; different sorts of data; includes comments, stories, vignettes, illustrations/examples etc.
The study about developing the tourism sector in the United Arab Emirates; a case study.

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