Marketing of Medical/Pharmaceutical Products


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Dilemma 2: Marketing of Medical / Pharmaceutical Products http://planetgreen.discovery.com/videos/30-days-anti-aging.html. or http://www.youtube.com/watch?v=81DmeC_EXKI&feature=related While medical treatments and pharmaceuticals are common approaches to address a wide variety of conditions, there is growing concern from consumer groups and the medical community regarding current marketing practices which result in overconsumption or no medical benefit. The medical industry however, argues that these technologies are revolutionary in relieving suffering. Consider the ethical dilemmas of this case. What are the possible ethical dilemmas and implications? a) A summary of the impact on social values, morals, norms, and nursing practice. Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required. There are three(3)articles that are to be used to write the paper. I am going to send them to you by attachment through email. Let me know if you need additional instructions please.
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At the spirit of promotion ethics are choices that market practitioners put together concerning ethical issues. Ethical issues most regularly occur in advertising when a group of stakeholders or a section of the civic senses that some marketers’ actions could be evaluated to be ethically unsuitable. ORDER NOW!!!

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