MARKETING TECHNOLOGY

MARKETING TECHNOLOGY

Market Research Part only (which will be part of a complete project as stated below):

Internet Marketing Campaign: Market research and justification for choice of campaign tools (Individual assignment)

—-

Overview: The market research for this individual assignment is done at the industry sector level.

Select an industry sector by using the NAICS code as a starting point:

http://www23.statcan.gc.ca/imdb/p3VD.pl?Function=getVDPage1&db=imdb&dis=2&adm=8&TVD=118464

the industry chosen is: food manufacturing:

http://www23.statcan.gc.ca/imdb/p3VD.pl?

Function=getAllExample&db=imdb&dis=2&adm=8&TVD=118464&CVD=118471&CPV=311990&CST=01012012&MLV=5&CLV=4&CHVD=118471&VM=77410&VMST=01012012

and the target audience should be end consumers not wholesaler.

THE REPORT

Your report should include the following sections:

1.    The industry sector
Use the NAICS code as your starting point, then add a more specific category of your own to make it meaningful. For example:

44-45 Retail trade / 448 Clothing and clothing accessories stores / 4481 Clothing stores / 44812 Women’s clothing stores / Active wear

2.    Target market and market research
This section will include:

a)    a description of your target market (s). You will need to include information about demographics and psychographics in this section.

b)    the results of your market research into your target market:
?    the online behaviour of your target market
?    trends that might affect your product / service line and/or your target market
?    what firms / organization in your industry sector are doing in terms of online marketing strategy and tactics

This section should aim to paint a picture of who your customers are, what they like, what they do online, how often they are online, what technology they use, etc

etc. You will use this research to underpin and justify your choices of online marketing tools.

PLACE THIS ORDER OR A SIMILAR ORDER WITH US TODAY AND GET AN AMAZING DISCOUNT 🙂

Do You Need A Similar Assignment?

Place an order with us. Our skilled and experienced writers will deliver a custom paper which is not plagiarized within the deadline which you will specify.

Note; 6 Hours urgent orders deliver also available.

If you need more clarifications contact our support staff via the live chat for immediate response.

 

Type of paper Academic level Subject area
Number of pages Paper urgency Cost per page:
 Total: