Strategic Environmental Sustainability Research Paper Help

Strategic Environmental Sustainability Order Description Choice IKEA Company to critically discuss the role of sustainability in marketing. 1. Please use practical business cases and data from the IKEA company 2. You may draw upon a range of literature about sustainability 3. You are advised to include a short contextual section referring to relevant academic literature. 4. Please use Harvard referencing system 5. You discussion should be critical, reflecting your own thinking of the role of sustainability in marketing. 6. A good essay should be well presented and structured. Suggested individual assignment structure ? Company/industrial background IKEA Background Context structure ? Sustainability theoretical basis ? Critical analysis of the company?s sustainability performance Environment sustainability Economic sustainability Social sustainability ? Implications for future marketing strategies ? Conclusions Ru Essay writing Help

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