strategic management week – "Growing Honest Tea"

bus599 strategic management week 2 discussion question 2 post students

Week 2 Discussion


“Growing Honest Tea”  Please respond to the following:

  • Review the following documents:

o   Honest Tea’s business plan for 1999 (PDF).

o   A strengths, weaknesses, opportunities, and threats (SWOT) analysis based on Honest Teas’ business plan (PDF).

  • Suppose Honest Tea has hired you as a consultant to evaluate the completeness of their strategy for future growth. Base your evaluation on the provided SWOT analysis. Provide a rationale for your response.

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