What are the global implications of the internationalization of news?

Assignment 3: Essays Due: Tuesday, December 9, 12:00 pm (Week 15) Where: Turnitin on Blackboard and hard copy outside of D112¬ Minimum length: 1500 words Worth: 30% of your final grade Purpose: Essays are intended to illustrate critical thinking on a course related topic which means developing your own thoughtful and informed perspective in answer to the question of choice. Essays should be original, integrate academic thinking and demonstrate use of credible sources. It is expected that course material will provide a foundation for students to further explore the topic at hand. Preparation 1. Topic selection: Week 12 2. Essay outline and sources: Hard copy to lecturer due week 13 (in class Thursday/Friday Topic: Choose ONE of the following questions related to your presentation topic Audiences: 1. What is the ‘active audiences’ tradition? Drawing from an example, evaluate and discuss. 2. Explain Stuart Hall’s encoding/decoding theory of meaning and apply to a contemporary media text. In your view, what are the dominant, negotiated and oppositional readings? 3. How are digital media changing understandings of audiences and why is this significant? Globalization: 4. Media and/or cultural imperialism are applicable to today’s society. Explain why you agree or disagree. 5. Drawing form an example, how are globalization and media related? 6. What are the global implications of the internationalization of news? 7. What is the core-periphery model and how does it help explain globalization? Media Effects: 8. Compare and contrast the ‘uses and gratifications’ with the ‘cultivation’ theory of effects. 9. Denis McQuail writes that “the entire study of mass communication is based on the premise that there are effects from the media, yet it seems to be the issue on which there is least certainty and least agreement’” (2005, 456). Why is the study of media effects so complicated? 10. Media have powerful effects. Explain why you agree or disagree. 11. As a global phenomenon, how does Harry Potter demonstrate media effects? News: 12. Some evidence suggests that news is not really effective for social learning. Evaluate and explain why you agree or disagree. 13. Compare and contrast Wikileaks and CNN. What is significant about the key similarities and differences? 14. Is the agenda-setting theory of news still relevant today? 15. What theory best explains the social role of news? Explain your answer. (possible theories: agenda-setting, framing, gate-keeping, social learning etc) Convergence: 16. What is participatory culture and how is it changing mass media? 17. How does Harry Potter illustrate the “cultural logic of convergence” (Jenkins 2006)? 18. How does convergence culture enable unequal levels of participation? 19. In your view, what is the biggest risk related to participatory culture? Explain and justify with evidence. FORMAL GUIDELINES 1. Research and citations Students must use a minimum of five academic citations and sources (e.g. journal articles, books, research reports). Your essay must be written in your own words and all sources must be cited. All material that you quote, summarise or paraphrase must be cited in your essay; failing to do so is plagiarising. A list of references must be included on the last page of your essay. All citations and referencing must follow the Harvard citation style. Guidelines can be found here: http://libguides.library.uwa.edu.au/harvard. 2. Format and presentation of work Each assignment must be typed. Please use 12 point Arial font, double spaced and single sided. Essays and assignments must be turned in with a cover sheet (available from student registry). Pages should be numbered and fastened securely. Each assignment must be proofread and spellchecked. The normal rules of English grammar and punctuation should be followed. Poor use of English grammar and punctuation will be penalised. Include a cover sheet (available from MEDC1010 module area on Blackboard). 3. Marking criteria In your essays and other work, marks will be awarded according to how far you provide evidence of the ‘three R’s’ common to university education. These are: • Relevance – have you tried to answer the question, or have you simply thrown information at the lecturer in the hope that s/he will answer it? • Reading – does your answer reflect your reading done and understanding of the materials, or has it come straight from your lecture notes? • Reasoning – have you tried to argue a case logically, while at the same time keeping a balance between opposing points of view? Grades Grade A, A- outstanding work Grade B+, B, B- good work Grade C+, C, C- satisfactory work Grade D+, D passing but less than satisfactory work Grade F unsatisfactory work – no credit given 4. Late penalties It is the responsibility of the student to submit work for assessment at the time it is due. Late penalties are as follows: i) Submission of assignment within 2 days of due date: highest possible grade: B- ii) Submission of assignment within 4 days of due date: highest possible grade: C iii) Submission more than 4 days after the due date: highest possible grade: F In the case of documented medical reasons or other emergencies, alternative arrangements MAY be set up with the lecturer. It is the student’s responsibility to contact their lecturer in good time and to provide any documentary evidence where appropriate (e.g. medical certificates).

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